What was the final push that made us decide that we’re launching on Product Hunt? No specific reason. We launched on Product Hunt on August 27th with a year and a half delay or so from the actual launch of the product. Plausible Analytics launch on Product Hunt No wonder many founders end up being hesitant about their launch. Or at least it makes your chances of succeeding much lower and gets you to focus on and waste time on useless things. So much spam and so much bad and generic advice that simply cannot work. When I started writing this post I had a quick look at what posts ranks on the first page of search and I didn’t like what I saw. This dream may come true to a few products but it’s an unrealistic expectation for most.Īnd certainly don’t go to search engines looking for launch advice or guides. If you have such high expectations, you’re bound to be disappointed. But it’s only one of the many other great niche communities where you can do the same.ĭon’t dream too much about launching on Product Hunt and getting hundreds of paying customers on the day so you can immediately quit your job. Product Hunt is a popular platform with a supportive community and it’s a great place to get some attention for your startup and be discovered. I’ve heard founders say things such as “I’m just dreaming about when I launch on PH and after that I’m a millionaire” or “I’m trying to pluck up the courage to launch on PH” or asking “how do you know when’s the right time” and “what’s the final push to launch”. Too many startup founders spend way too much time being concerned and thinking about launching on Product Hunt. Don’t ignore Product Hunt after your launch campaign is completedĭon’t overcomplicate and overthink your Product Hunt launch.How to start the promotion to get the upvotes rolling.Don’t ask for upvotes, buy upvotes or try to game the system.Delay the launch until you’ve built an audience.Go live as soon as you have a working product.Two possible approaches for your Product Hunt launch.The spike of hope, the flatline of nope and why Product Hunt is not the holy grail of your startup marketing.Comparison of our referral sources and their conversions to trial.Our Product Hunt referral traffic and trial conversions.Plausible Analytics launch on Product Hunt.Don’t overcomplicate and overthink your Product Hunt launch.Let’s get started with our experience and what we learned launching on Product Hunt. You don’t need to gather an army of soldiers or an army of fake users either. You don’t need to bother people by creating hype days in advance. You don’t need to create a spreadsheet with contact details of people you’ll ask for upvotes. You don’t need to join any Slack or Facebook groups to upvote each other’s products. More than 850 upvotes, more than 100 comments, featured twice on the official Twitter account and in the daily and weekly newsletters too.Īnd no. We’ve just had a successful Product Hunt launch for Plausible Analytics.
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